211 was started in the United States by the United Way in Atlanta in 1997. Since then, 211 services have launched in 47 states. Over 80% of Americans now live in areas served by 211. In Canada, 211 was launched in Toronto in 2002. 211 is now available in 11 municipalities- Toronto, Niagara Region, Simcoe County, Halton, Windsor-Essex, Thunder Bay, Peel, Ottawa, Edmonton, Calgary and Quebec City. About 28% of the population (more than 9 million Canadians) live in areas served by 211. A 211 initiative began in British Columbia several years ago. Significant research and planning looked at the possibilities of providing 211 across BC. In funding a Lower Mainland 211 service, the United Way has taken the essential first steps toward realizing a fully provincial 211 service. more... See more text